ProfcoreInstagram report
Last 51 posts
How this data was processed
Every post in this report, the 51 most recent from Sep 10 – Aug 6, was read the way the brain decides what to engage with: through a framework synthesising over 100 years of research in behavioural psychology, cognitive science and media theory. Each post is scored on the why rather than on vanity metrics: the cognitive hook that earns attention, and the reward that earns the reaction. Every score is measured against this account's own median, so each figure reflects how far a post beat or trailed its baseline rather than raw counts. What follows is the output of that analysis.
Every metric, in one table
Sep 10 – Aug 6 · 51 latest posts. Pick any metric to see how it moved over time.
Relatability rewards do most of the work here
Every post earns a reaction through one of three psychological rewards. The arc shows the share of your content driving each one.
Mirrors the viewer's own life — earns the like. Your single strongest lever.
Built to be shared or argued over. Barely present in your feed.
Practical, save-worthy posts. A dependable second lever.
"Employee Milestones" earns its width — not every topic does
Each block is a topic: taller = higher average performance, wider = more of your content. Blocks above the line beat your average. Your biggest topic performs above average, but 2 topics below the line are absorbing posts that could work harder.
Your top posts lead — but the middle holds its own
All 51 posts, ranked by performance. Tap or hover any bar to see the post. The top 6 take 40% of engagement, with a solid middle class behind them.
Every post, scored
Every post we analysed, scored on hook, body, reward and CTA. Flick through the shelf; tap any cover to open its full teardown.
What to post next
Each idea pairs a hook that already worked with a topic your audience already rewards — nothing invented, everything grounded in the analysis above.
“BEDENK EEN ONDERSCHRIFT VOOR DEZE KANTOORFOTO”
Static image with bold text overlay on office background
Replicates the highly interactive Social Reward format of the top-performing slogan post to drive community engagement.
“MARK VAKMANSCHAP MET PASSIE”
Carousel with professional photography and consistent branding overlays
Leverages the successful employee spotlight format used on International Women's Day to drive Relatability Reward through personal stories.
“Zet de volgende stap in jouw carriere bij ons!”
High-energy office relay video with seamless transitions
Uses the proven dynamic video format and recruitment angle that generated high engagement for vacancies.
“WELK GEREEDSCHAP GEBRUIK JIJ HET MEEST OP DE WERKVLOER?”
Static image with text overlay and foreground object
Mimics the successful forklift sound prompt by asking a relatable, industry-specific question to spark comments.
“Proficiat Anja! 25 jaar in dienst!”
Static image with a celebratory graphic overlay
Taps into the highly successful Employee Milestones pillar using the proven celebratory milestone format.
Any questions?
Ask anything about this account — every answer is grounded in the post-by-post analysis you just scrolled through.
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